Tomorrow (March 15) marks the beginning of Austin, TX's week-long South by Southwest Music Conference (SXSW). with performances by hip-hop acts Ghostface Killah, Chamillionaire, Devin the Dude, Chingo Bling, Lupe Fiasco, Atmosphere, Jean Grae and Immortal Technique, among others.

Acts ranging from hip-hop to rock will be performing during the festival. Starting tomorrow, HoustonSoReal, Ozone magazine, and Oxy Cottontail will be showcasing Texas acts Chamillionaire, Big Tuck, Mr. Pookie and DJ Rapid Ric.

Babygrande Records will also hold a showcase for its acts including Immortal Technique, Jedi Mind Tricks, Apathy and Sharkey. Technique will be headlining along with frequent collaborator Akir. The showcase will also feature a freestyle competition in which the winner will be given a Babygrande 12" inch deal. Also, former Babygrande act Jean Grae will hit La Zona Rosa to take part in Warner Music Group's showcase.

Thursday (March 16), Def Jam signee Lady Sovereign will take the stage at H-Town's Beauty Bar. Meanwhile, Definitive Jux act Mr. Lif will perform at Auditorium Shores.

On Friday (March 17), Rhymesayers Entertainment will hold its own showcase featuring performances by Atmosphere and Brother Ali, among others. Def Jux's RJD2 is also slated to take part in the Pitchfork/Windish showcase at Emo's Annex.

On Saturday (March 18), Ghostface will be headlining The Fader magazine/Levi's Trading Post party, with Def Jam label mate Lady Sovereign and Lupe Fiasco.

SXSW kicks off tomorrow (March 15) and concludes Sunday (March 19).