ORCHARD PARK, N.Y., July 20 /PRNewswire/ -- Unlike previous generations, 21st century women strive for equilibrium in all aspects of their lives, but are exposed to air pollution, unhealthy fast food diets and processed foods, damaging UV rays, stressful jobs, busy social/family lives and abrasive skin cleansers. These are all major factors that can affect the skin's delicate pH balance, which often leads to a host of skin issues.

The pH balance is the measurement of acidity of the outer layer of one's skin. "Healthy skin naturally maintains an acid mantle with a pH in the range of 4.5-6.0," says Erin Welch, M.D., board-certified dermatologist and member of the pHisoderm® Balance Board. "The function of this pH balance is to prevent infection, as well as maintain the skin's barrier function." Intact skin that maintains its hydration is less prone to irritation and loss of elasticity, she adds.

"Dermatologists understand that properly maintaining the pH balance of this epidermal acid mantle is an important component to the skin's integrity against the environment," says Dr. Welch. "Skincare products designed to avoid disruption of the natural pH balance of the skin can be useful in a regimen for long-term skin health."

The pHisoderm® line of facial skincare products currently consists of effective facial washes, an SPF moisturizer and a nurturing facial polish, with additional new products being introduced in 2007. For more information about the pHisoderm line of pH-balanced skincare products, including skincare advice, visit http://www.pHisoderm.com.